by Lead Plan Marketing | Jun 28, 2018 | SEO & Content Marketing
So far in 2018, we have seen some progressive trends in SEO that will affect businesses in the long-run. One of those trends that are rocking waves in 2018 includes the use of ‘linkless’ mentions. Ever since the beginning of the internet, links have been the...
by Lead Plan Marketing | Jun 22, 2018 | E-Commerce
When potential customers stumble upon your landing page, they are going to be curious about who you are as a company and what you stand for. An “about me” page of your company infuses trust into the potential customer. An “about me” page should focus on the foundation...
by Lead Plan Marketing | Jun 12, 2018 | PPC and Digital Ads
Ad-Mageddon Depending on your industry, both Facebook and Google seem to be waging Ad-Mageddon on advertisers lately. This is especially true in the wake of the Cambridge Analytica Facebook scandal and the EU’s General Data Protection Regulation (GDPR)....
by Lead Plan Marketing | Jun 5, 2018 | E-Commerce
Times are changing for the retail industry. When the Internet wasn’t a huge phenomenon, people who wanted to purchase a product would have to physically go to the store to buy it or order it from a catalog. Within a blink of an eye, approximately 10% of retail sales...
by Lead Plan Marketing | May 14, 2018 | Marketing & Branding
Select the right events, set goals What’s the reason you’re attending the conference? For most attendees, it’s usually either networking or learning. It’s helpful to identify this ahead of time and set corresponding goals. Because these events are often back-to-back...
