by Lead Plan Marketing | Nov 17, 2017 | SEO & Content Marketing
Seed keywords (the words you think people will use to search your product or service) are merely a starting point for keyword research for organic and pay-per-click (PPC) traffic. There’s a lot more that needs to go into the effort. Even the most basic keyword...
by Lead Plan Marketing | Nov 10, 2017 | Web Design
Updated: May 14, 2018 When discussing search engine optimization (SEO) basics, two terms that you’ll often hear are “titles” and “meta descriptions.” Having high-quality titles and metas aren’t the magic switch to make your SEO jump straight to the top, then again...
by Lead Plan Marketing | Nov 3, 2017 | Web Design
Recently we posted an article about Adobe XD explaining exactly what it was and why it’s essential for a business to know why we are using it, and they should care about that. In this piece, we will dive a little more into the technical side of Adobe XD, and discuss...
by Lead Plan Marketing | Oct 27, 2017 | Marketing & Branding
Adobe has recently released a new program from a beta version to a live 1.0 version, Adobe XD. Adobe XD (which stands for Experience Design) is an all-in-one user-experience/user-interface solution used for designing website wireframes, mobile apps, and more. With...
by Lead Plan Marketing | Oct 3, 2017 | Marketing & Branding
Times have changed. Wouldn’t you agree? Buyers today are shopping differently than they were 30, 20 or even 10 years ago. Opportunity used to come to you in the form of phone calls or visits. Back when people had to call you directly and ask about your product or for...
