Do You Have These Six Elements on Your eCommerce Page?
When potential customers stumble upon your landing page, they are going to be curious about who you are as a company and what you stand for. An “about me” page of your company infuses trust into the potential customer. An “about me” page should focus on the foundation...
Digital Audio Ads
Ad-Mageddon Depending on your industry, both Facebook and Google seem to be waging Ad-Mageddon on advertisers lately. This is especially true in the wake of the Cambridge Analytica Facebook scandal and the EU's General Data Protection Regulation (GDPR). According to...
Small Business Facing: eCommerce Head-On
Times are changing for the retail industry. When the Internet wasn’t a huge phenomenon, people who wanted to purchase a product would have to physically go to the store to buy it or order it from a catalog. Within a blink of an eye, approximately 10% of retail sales...
Secrets For Getting the Most Out of Conferences
Select the right events, set goals What’s the reason you’re attending the conference? For most attendees, it’s usually either networking or learning. It’s helpful to identify this ahead of time and set corresponding goals. Because these events are often back-to-back...
How to Create a Keyword List That Works
This article originally appeared on ClickTime, and is a great read. It's republished here with permission using proper Technical SEO Practices. For additional information on how to do keyword research, be sure to check out Elements of Great Keyword Research too....
7 Essentials for E-commerce Websites
The way that an e-commerce website should function is different than the way a non-selling website should function. E-commerce websites are built to sell products, and the design and functionality of the site should ultimately be created to sell products....
